Teddy Boys in the 1950s paved the way for future generations when they made it acceptable for young, working class men to care about fashion and style.
In the early 1950s, groups of young men in Britain started dressing in clothes styled on the Edwardian period. Christened `Teddy Boys´ by a newspaper headline at the time, the name stuck and the first British teenage subculture was born. The Teddy Boy subculture started in London in the early 1950s, and soon spread to cities across the United Kingdom.
A tailored drape jacket was the cornerstone of Teddy Boy style. Often cut from a wool fabric with a contrasting velvet collar, variations in style were common and served as a way of identifying various sub-groups within the Teddy Boy movement. Jackets were always worn with drainpipe trousers, a smart shirt and narrow `Slim Jim´ tie.
Teddy Boy suits were not usually made or sold by traditional menswear outlets, so Teddy Boys had to either have their suits custom made by tailors or shop at outlets which specialised in American imports. Given that Teddy Boys were mainly young working class men, buying a new suit would often require either months of saving or splitting the payments into weekly instalments.
Suede shoes with crepe soles were the footwear of choice, often worn with coloured socks as another way of showing allegiance to a particular Teddy Boy group. As well as fashion and clothing, a lot of attention was also paid to hairstyles. Although Teddy Boys liked to experiment with different looks, the most widely adopted was a carefully sculpted quiff with long sideburns, combed sides and `duck´s arse´ wave at the back.
In the early 1950s, Teddy Girl fashion broke the mould at a time when femininity and glamour were very much the mainstream look. Girls out with their Teddy Boy boyfriends could sometimes be spotted wearing trousers, shirts and thin velvet ties. Some even sported short quiffed hairstyles, although ponytails and long hair were more common. As the decade progressed, American-inspired circle skirts and dresses became popular and grew to typify the female rock `n´ roll look.
Given that the post-war era was the first time many young working class men had a disposable income, older generations scorned the Teddy Boys for spending hard-earned cash on fashion and clothes. The Teddy Boys were also criticised for their behaviour, although mild outbreaks of fighting and petty violence were often exaggerated by the media. The Teddy Boys hung out at dance halls and cafés listening to music, and became closely associated with American rock `n` roll.
Dressing in a Teddy Boy style gave young people a shared identity, enabling them to express their personality and lifestyle through their clothes. The Teddy Boys were the first group of young people to differentiate themselves from older generations by their style of dress, setting a precedent that is still followed today.

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